Sell With Us

Sell Your Princeton Area Home
for Top Dollar

A data-driven pricing strategy, careful negotiation, and multilingual marketing that reaches the widest possible buyer pool. The combination that consistently delivers strong results for our sellers.

Free, no obligation. Prefer WeChat? Add njrealtor168.

$62M+ in 2025 | 107 Transactions in 2025 | Platinum COE Since 2018 | 5.0 Stars Across Google, Zillow, Realtor.com, Yelp & RateMyAgent
$62M and 107 transactions in 2025, property by property.
Every home we represent gets its own property website.
See homes we've sold → See what we've leased →
Real Examples

Two listings that came to me
after a first attempt stalled

7 Camas Ct, Plainsboro NJSold
7 Camas Ct
Plainsboro · Crossings at Grovers Mill
5 BD, 3.5 BA, in-ground pool
Challenge
The earlier listing started at $1,575,999 and was reduced to $1,499,500. After 183 days it expired, and the offers it drew were low.
What I did
I took over the listing, painted the house, staged it, and made a few strategic minor repairs. I priced it at $1,450,000 and gave it its own property website.
Result
Multiple offers within one week, in a more challenging market than the year before. It closed at $1,510,000, 104.1% of the list price.
Before: Listed $1,575,999, cut to $1,499,500 · 183 days · expired
With me: Listed $1,450,000 · sold $1,510,000 · 104.1% sale-to-list
See the property website →
75 Truman Ave, Montgomery Hills NJSold
75 Truman Ave
Montgomery Hills · Montgomery Township schools
2 BD, 2.5 BA townhome (Princeton mailing address)
Challenge
The first listing asked $649,000, above where the market was. After 57 days it ended without a sale.
What I did
I took over the listing, staged it, priced it at $627,000 to match the market, and marketed it on social media as I do with all my listings.
Result
A buyer in 41 days. It closed at $623,000, 99.4% of the list price.
Market context
Townhomes were a hard sell this summer. When I listed, 4 other townhomes in Montgomery Hills were on the market. As of October 2026, none of them has sold: one expired, two were canceled, and one is still active after more than 100 days.
Before: Listed $649,000 · 57 days · ended without a sale
With me: Listed $627,000 · sold $623,000 · 99.4% sale-to-list · 41 days
See the property website →

Prices and dates are from BrightMLS records. Every home and market is different.

See more homes we have sold →

Your Town Right Now

How the market looks
where you live

Median sale price
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12-month median
Days to contract
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12-month median
Sale-to-list
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12-month median
Homes for sale now
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detached, live count

Detached single-family homes, excluding 55+ communities. Source: BrightMLS, updated daily.

Get your home’s number →

Seller Reviews

What sellers say
in their own words

★★★★★
“Four years ago, Charlie helped me purchase a home within just a week, and now, selling it only took four days!”
Janna Tiao · Sep 2024
Bought, then sold, with Charlie · Google
★★★★★
“He provided clear guidance on staging and preparation, which made the home show beautifully and attract serious buyers. His pricing strategy, market knowledge, and attention to detail made the entire process smooth and well-managed.”
Bingbing Ma · Jan 2026
Seller, Lawrence · Google
★★★★★
“Charlie provided excellent service for our Princeton house sale from start to finish. He was always available for questions and helped make it a smooth process.”
Reed Wilson · Nov 2025
Seller, Princeton · Google

Read all reviews →

Your Situation

Selling for a different reason?
Start here

DownsizingSelling the family home and deciding what comes next. Compare selling, renting and staying.Read the downsizing guide →Moving awayA sale timeline built around your move date, with updates by text, email or WeChat.Start with your home’s value →Inherited or estate homePricing, preparation and a clean closing, coordinated with your attorney.Talk to me →Selling a rentalSee whether a 1031 exchange could defer the tax on a rental sale.Read about 1031 exchanges →Buying your next homeSee your likely net proceeds first, so you know what you can spend on the next one.Open the net-proceeds calculator →
Why Sellers Choose Us

Six things we do
that most agents don't

Strategic Preparation
We don't just list your home; we prepare it. Professional staging, targeted repairs, and honest advice on which improvements yield the highest return. We tell you where to spend and where not to.
Data-Driven Pricing
Not a guess. We use per-square-foot trend analysis, absorption rates, and our proprietary CMA tool to position your home at the price that maximizes competing offers.
Maximum Exposure
MLS, professional photography, a dedicated microsite and video for your home, social media marketing in English, Chinese, and Japanese, plus active networking with area agents and their buyer pools. Your home reaches every qualified buyer, not just the ones browsing Zillow.
Microsite and Video for Every Listing
Every home I represent gets its own microsite, with a far more detailed write-up than an MLS listing has room for, plus a video that highlights the property. Both are easy to share with buyers and their agents.
Full-Service Team
You get one point of contact, but behind that is a vetted network of professionals we coordinate for you: staging, photography, cleaning, repairs, renovation, landscaping, junk removal, and real estate attorneys.
Negotiation Expertise
A Goldman Sachs and Ernst & Young analytical background, applied to multi-offer management. We structure terms that protect your interests and close on time.
Your Home Value

What could your home
sell for today?

Free, no contact info needed. Want the written valuation? WeChat njrealtor168.

Three Ways To Reach Buyers

How your home reaches buyers
quietly first, publicly when you choose

You decide how much exposure your home gets, and when. Some sellers stay private, others start private and go public later.

  1. 01
    Private network
    Your home is shared directly with buyers we already work with. It is not on the public internet, and there is no public days-on-market clock.
    List privately →
  2. 02
    Exclusive access
    Buyers who have consulted with us and told us what they want see it first, before it goes live or when it never does.
    How buyer access works →
  3. 03
    BrightMLS and the public sites
    When full exposure is the right move, your home goes on BrightMLS and the public listing sites with professional photography and our marketing.
    See our current listings →
What You'll Keep

Know your net before
you list

Every seller pays closing costs, and the transfer fee and the graduated fee over $1M add up. Run your own numbers first, then we talk through the price that gets you there.

Open the net-proceeds calculator → Closing costs, line by line →

Our commission is agreed in writing before we list, so you know the number before any decision.

The Process

From listing to closing
in six clear steps

  1. 01
    Consultation
    We walk your home, discuss your goals and timeline, and assess the competitive landscape.
  2. 02
    Pricing Strategy
    A detailed CMA with per-sqft analysis, recent comps, and a recommended list price designed to generate maximum interest.
  3. 03
    Preparation
    Staging consultation, professional photography and video, and any repairs or touch-ups. We handle the coordination.
  4. 04
    Marketing Launch
    MLS listing, your dedicated microsite and video, social media campaign across English and Chinese platforms, targeted outreach to our buyer network, and open house strategy.
  5. 05
    Offers & Negotiation
    We evaluate every offer on price, terms, financing strength, and contingencies. Then we negotiate from a position of knowledge.
  6. 06
    Closing
    Inspection, appraisal, attorney review, and final walk-through. We manage every milestone so nothing falls through the cracks.
Ready to Sell?

Let's talk about your home

A no-obligation conversation about your property, the current market, and what a realistic outcome looks like.

Get a Free Valuation → (609) 375-5677
WeChat QR code, scan to connect with Charlie WuWeChat: njrealtor168 · scan to connect

Curious what you'd walk away with? Try the seller net-proceeds calculator →

Explore More

Guides worth reading

NJ Seller Closing Costs, Line by Line →Every cost a New Jersey seller pays at closing, with an itemized net proceeds calculator covering the transfer fee and the graduated fee over $1M.Best Time to Sell a House in NJ →When is the best time to sell in NJ? Seasonality, the current Greater Princeton market, and why your situation matters more than the calendar.Home Prep Checklist: 12 Steps Before You List →A practical pre-listing checklist for Greater Princeton sellers: declutter, repair, present, and price so your home sells faster and for more.